Ju Jilla’s Reach Higher stands out as one of the best hip hop projects to drop this summer. From start to finish, the body of work is carefully arranged, creating a seamless listening experience that feels intentional and elevated. Each track flows into the next without losing momentum, showcasing Ju Jilla’s skill in curating not just songs, but a complete story.
The features are thoughtfully chosen, adding depth and variety without overshadowing Ju Jilla’s presence. His lyricism is sharp yet effortless, with true to life storytelling delivered in a way that feels both authentic and aspirational, almost like high fashion for the ears. The project blends grit with elegance, reminding us that hip hop can be both raw and refined at the same time; that it’s ok as a man to need a therapist to elevate.
Reach Higher isn’t just music; it’s a statement. It’s the kind of project you replay, not only for the beats and bars, but for the craft that went into making it a cohesive, memorable piece of art.
Communications Generalist | Cultural Strategist | Data & Business Analyst 