Category: Market Watch

Triple B:✨ Transformational Branding: More Than Just Marketing ✨

Businessology, Community, Culture News, Economics, Inspiration, Investing, Lifestyle, Market Watch, Scholarly Works

In today’s world, it’s not enough to blend in and play it safe. The secret to standing out isn’t in chasing trends or shouting louder than everyone else, it’s in being unapologetically authentic.

As a transformational branding consultant, I specialize in helping businesses and professionals unlock their unique voice and energy to create authentic initiatives, messages, and content that don’t feel like ads but still get results. It’s about crafting experiences that resonate deeply with your audience, building trust, and creating lasting connections.

Chris Do of The Futur with a a strategy that will transform your business this 2025!

Here’s what I believe:


💡 Authenticity automatically sets you apart. When you embrace who you truly are: your values, your purpose, your vision; you don’t need to force attention. Your uniqueness is your advantage.


💡 Strategy beats energy leaks. Stop scattering your efforts across trends that don’t align with your goals. Instead, channel your energy strategically to amplify your strengths, attract the right opportunities, and build sustainable momentum. (Note to self!)


💡 Purposeful messaging over flashy ads. Consumers can spot insincerity a mile away. I help my clients design branding initiatives that not only feel real but are real, not forced, aligning every word, visual, and action with the heart of their brand.

If you’re ready to break free from the noise, create authentic impact, and build a brand that speaks for itself, let’s connect. Together, we’ll transform your brand into a bold, strategic, and authentic reflection of your purpose.

Shein Facing New Lawsuit for Copyright and Racketeering Charges

Businessology, Culture News, Economics, Market Watch

NEW YORK, July 13– A complaint has been filed, on July 11, by Krista Perry, Larissa Martinez, and Jay Baron against Shein Distribution Corporation and its collective business associates (Roadget Business Pte. Ltd, Zoetop Business Company, Limited, and et.al) for racketeering and corrupt business practices as an organization. David Erickson is an Interested Party in the suit. They have been accused of infringing on the designs and artwork of creators to produce, distribute, sell, and copy the works of the plaintiffs. They allege that it is part of the organization’s DNA and process to algorithmically use designs in their corrupt business practices on a large and systematic scale, according to The Fashion Law.

When Shein copies a small or independent designer, the most likely outcome (without brand protection specialists and specialized software on the lookout) is that the infringement will go unnoticed

Plaintiffs

Shein is a Chinese retail agency and titan in modern fashion for everyday folks in the fashion industry to everyday people in the hood. It’s impossible to say how Shein manufactures its items without an investigation. They have been issued other complaints in the past to cease and desist behavior by other suits related to copyright and trademark cases relying heavily on the coat being clear to reorder and sell in small quantities in the event that they are hit with infringing.

Barron’s “Make It Fun” artwork (left) & a Shein print (right) Source: The Fashion Law

“Under those circumstances, Shein reaps all the benefits of stealing and featuring the design that its technology had identified as valuable enough to take: it makes sales and keeps it customers’ eyes glued to the Shein site and app for that much longer. And if customer demand justifies it, the item is reordered, and more are sold (now that the coast has been determined to be clear).”

Plaintiffs
Shein Named in Copyright, Racketeering Lawsuit Over Alleged Infringement Scheme
Source: The Fashion Law

They also made a claim that the distribution organization is made up of a multiplicity of entities with an outwardly decentralized structure which helps them in avoiding liability for intellectual infringement by placing the blame on an independent company unrelated to them when in reality they are connected to Shein.

The Future of Race, Finance, and the Future of Digital Slavery: Every Entrepreneur, Business Owner, and Active Citizen (or Un-active) Should Watch and Share

Community, Culture News, Economics, Lifestyle, Market Watch, Political Perspectives, Scholarly Works, What's Good?

I appreciate Zakiya and her work as a press person and educator, using her space to inform ones who may not be aware of what is happening around them. This presentation is just about 3 hours long but it’s worth the watch. If you can watch a movie that’s just as long or participate in any other media activity, you can watch this shit because your life depends on it. I’ll be back to update this post later and add another supporting piece of research to add to your collection of knowledge.

Feel free to drop a comment, contact me, or hit me up on one of my accounts to share your thoughts on this information. Critical autonomy is key.

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